A Mega church pastor and the little known (Un) spiritual gift of “Hype”
October 24, 2012
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Most mega churches grow by creating Hype! To maintain the experience one has got to keep building up a consumer base by promising a better experience each time and “an awesome entertainment” the next time. It is quite disorienting since its all done in the name of Christianity. Actually some Sunday
services experiences these days begin and end without the name of Jesus, God, sin or righteousness being mentioned. Well, recently….
A Colorado Springs megachurch pastor became disillusioned when he began to follow on Twitter around a dozen high-profile pastors whose ministries he respected.
These pastors would regularly tweet something that was, in Pastor Brady Boyd’s opinion, overflowing with hype. “Super Bowl of all Sundays,” “the megamonster of all sermons,” “I can’t think of another time I have been more excited about preaching a message,” they tweeted as they touted upcoming weekend services.
“How can it be, week after week?” Boyd, senior pastor of New Life Church, wrote in his newly released [book].
Sadly, the result of hype is a church full of consumers.
“It would be easy to blame church congregations for the madness that has consumed our gatherings these days, except that from what I see from their pastors, we’re conditioning them to behave this way. We hype and promote and position and tweet and inadvertently create pews full of consumers instead of devoted worshipers of God,” Boyd stated.
“We hyp-ers are setting up our people to expect an experience, instead of teaching them to encounter their Lord.”
Duh, has the penny just dropped?